Irene Scopelliti
Irene Scopelliti is a doctoral candidate in Management. She holds a Master of Science in Economics and Management from University of Calabria (2003), where she worked for three years as a junior researcher and lecturer before starting her PhD.Recently she has been a visiting PhD student at Carnegie Mellon University (2009).
Irene's research interests are in the domain of consumer behavior and innovation. Her dissertation investigates market responses to different innovation practices in design-based industries, such as how exposure to prototypes(e.g., fashion showpieces from runway shows, or concept cars) influences consumer judgment of marketable versions of the same products.
Last updated January 28, 2010
|
|
News